REZZ Is Bridging The Gap Between Art And Commercial Potential In Mainstream Dance Music

Breaking into the mainstream of any creative industry is hard when you don’t fit the current mold of what is popular. Even more so, breaking into the mainstream of any creative industry so focused on marketability and promoting a certain equation of what will become popular is hard when, as an artist, you don’t want to compromise your creativity in order to be noticed. While I have to applaud any artist that reaches the point in their career where they can abandon marketability and focus on their creative capability, I find it especially impressive when an artist can become successful based on their creative capability alone. Isabelle Rezazadeh, known professionally as REZZ, is an artist who fits the latter description.
Something I noticed about REZZ immediately upon finding out about her was that she’s clearly not influenced by what popular music says will work in terms of marketing to a wide audience. Her music isn’t categorically recognizable, as it blends elements of different electronic music styles to create something original—which is, in my opinion, a trademark of a true artist. Her art is dark, her style is unconventional and her loud, heavy composition doesn’t fit the stereotype of what we, as a society, think would come from a small girl from Niagara Falls—but that’s what makes her stand out. Her music touches heavily on how emotion and rhythm connect in a way that separates it from the world of art and business, and the originality of her pieces make each one a masterpiece in itself. In a world focused so heavily on what will sell, REZZ is a refreshing antithesis to the music business. Before her show at SKY SLC  for Therapy Thursdays on Thursday, February 16 for her Something Wrong Here tour in promotion of her latest EP of the same name, EDM Utah was able to ask her a few questions. –Julia Sachs

EDM UtahHow’s it going today?

REZZ: Fantastic, I just bought a new bicycle.


EDM Utah Where has your favorite stop been on this tour?

REZZ: I can’t choose! Love them all. Vancouver, however, was really special because I played an extended set. 


EDM Utah: You’ve said in previous interviews that you’d love to play venues like Red Rocks and Shambala—having played both of those in the last year are there any new ones on your list?

REZZ:  There are & I’ll be playing the ones I haven’t played before this year! Aside from Coachella, Burning Man would be cool too. 


EDM Utah: I saw on your social media that you mentioned bringing your mom with you on tour to Asia, is that right? If so what was that like?

REZZ: It was incredible. She had a great time! Loved it. 


EDM Utah: Do your parents come to many of your shows?

REZZ: My mom does. My dad will one day when he is comfortable 🙂 it’s a lil intense for him!


EDM Utah: Let’s talk about your EP’s released in 2016, was there a specific reason you wanted to release two separate EP’s as opposed to one album?

REZZ: I prefer EPs at this current period of time. I enjoy putting out small pieces of work more often as opposed to one body of work rarely. Times may change my perspective in the future but at the moment I’m in love with thinking of EP concepts and writing music for them. It’s not too much music at once and it’s easy listening for my fans and new listeners. 


rezz REZZ Is Bridging The Gap Between Art And Commercial Potential In Mainstream Dance Music maxresdefaultEDM Utah: I loved them both by the way. Tell us about the art design for Something Wrong Here—it was much different than The Silence Is Deafening.

REZZ: I met an incredible artist, Luis Collindres. I told him my vision for the art and he crushed it.


EDM Utah: Your musical style is very underground yet you’ve become one of the hottest acts in dance music over the last year—what do you think about the underground sort of going mainstream?

REZZ: I think it’s RAD! I’m happy that I don’t need to make pop music to reach the masses!


EDM Utah: You’ve been described as a prodigy in music before, what did that feel like?

REZZ: It’s pretty surreal and crazy. Great none the less. 


EDM Utah: A lot of locals here in Salt Lake look up to you—do you have any advice for making it as an artist in a fairly saturated music scene?

REZZ: Stay focused on music production and believe in yourself. Ignore people who doubt you. Use them as fuel.


EDM Utah: Do you plan on selling those glasses or are those going to stay one-of-a-kind?

REZZ: Maybe a cheaper version I may sell one day. Who knows!


EDM Utah: What inspired the glasses?

REZZ: I’m super inspired by hypnosis and I want people to feel that way when they listen to my music. The goggles helped establish that.

REZZ is set to play at SKY SLC on Thursday, February 16 with opening sets by Salt Lake favorites Nate Lowpass and Josh Volt. Tickets are available here and you can check out her latest EP, Something Wrong Here below.

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